Behavioral Economics Seminar: Consumer acceptance of cisgenic food and the impact of pesticides – a combined stated and revealed preference approach
The Behavioral Economics group at IFRO invite to open seminars with a range of subjects within Behavioral Economics.
Anna Kristina Edenbrandt, Research Assistant at IFRO, will give the presentation: Consumer acceptance of cisgenic food and the impact of pesticides – a combined stated and revealed preference approach
This study assesses consumer preferences regarding different types of genetically modified (GM) food relative to traditional breeding methods and relates those to the lack of pesticides – an important attribute in organic production. Stated preference (SP) data from a choice experiment are combined with revealed preference (RP) data from market purchases. By doing this, external validity and predictive power is improved compared to existing studies, using SP-data only.